tls091·Promotional·2016
BrickLink completed sales. Prices updated April 2026.
#24 most valuable in Promotional · #732 of 18,042 priced minifigs
| BrickLink ID | tls091 |
| Theme | Promotional |
| Year Released | 2016 |
| Average Price (Used) | $27.00 |
| Average Price (New) | $17.99 |
| Price Range | $18.00 to $36.00 |
| Value Rank (Promotional) | #24 of 257 |
| Value Rank (All Minifigs) | #732 of 18,042 |
| Parts | 4 |
| Found In | 1 set |
Weekly snapshots of the BrickLink 6-month rolling average. Flat over this period.
| Date | Used avg | New avg |
|---|---|---|
| Jul 13, 2026 | $27.00 | $17.99 |
| Jul 20, 2026 | $27.00 | $17.99 |
| Jul 27, 2026 | $27.00 | $17.99 |
| Aug 3, 2026 | $27.00 | $17.99 |
The LEGO LEGO Brand Store Boy (tls091) is a Promotional minifigure worth $27.00 on average, released in 2016 and found in 1 set. It has 4 individual parts. By value, it ranks #24 of 257 Promotional minifigures and #732 of 18,042 priced LEGO minifigures overall. The Promotional theme average is $32.78, making this figure near average for its theme.
LEGO Brand Store Boy, Large Smiley Face Torso, Short Legs (no back printing) - LEGO Store at KidsFest (tls091) sells for around $27.00 on BrickLink and was only available in one set (The LEGO Store KidsFest 2016 Exclusive Set). For sellers, that single-set exclusivity is what keeps the price above the Promotional theme average of $32.78. It's not old enough to be scarce yet, but if the set has retired, expect gradual appreciation.
The LEGO LEGO Brand Store Boy, Large Smiley Face Torso, Short Legs (no back printing) - LEGO Store at KidsFest (tls091) is worth $27.00 used and $17.99 new/sealed on average, based on BrickLink sales data from the last 6 months. Prices range from $18.00 to $36.00 depending on condition. Completeness (all accessories included) and print condition are the biggest factors affecting price.
LEGO Brand Store Boy, Large Smiley Face Torso, Short Legs (no back printing) - LEGO Store at KidsFest appears in 1 set: The LEGO Store KidsFest 2016 Exclusive Set (KIDSFEST-1, ~$40.70). Since it was only in one set, it can't be sourced elsewhere. That scarcity is reflected in the price.
Look for the BrickLink ID tls091. It's the definitive identifier for this figure. LEGO Brand Store Boy, Large Smiley Face Torso, Short Legs (no back printing) - LEGO Store at KidsFest is made up of 4 parts (a standard minifigure assembly). The parts breakdown on this page shows each component with colors. If you have a loose figure and aren't sure what it is, the brick'em scanner can identify it from a photo in a few seconds.
List it individually on BrickLink with the ID tls091. Buyers search by part number and will find it. Include clear photos showing condition. At $27.00, it's worth the time to list separately rather than bundling. If you have several Promotional figures, listing them all at once saves on the per-item effort.
At $27.00 average, yes. Buyers at this price point expect a complete figure with all accessories, no major scratches on printed elements, and tight joints. Minor play wear is generally acceptable, but cracked or heavily scratched torso prints will drop the price below average. If you have the figure new/sealed (averaging $17.99), keep it protected. The premium for mint condition is significant.
